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2023
The Mobile Protective Cases Market size is estimated at USD 26 billion in 2024, and is expected to reach USD 33.70
billion by 2029, growing at aCAGR of 5.33% during the forecast period(2024-2029).
Innovation in the product line in terms of extra protective features such as shockproof cases is anticipated to create an
opportunity for the global market in the future.Rising demand from youth for mobile cases and covers with striking
designs is a key factor fueling demand in the market. Many smartphone brands are focusing on design features with high
protective strength as millennials are more attracted to design covers. In Asian countries like China, Japan, and India,
customized cases are in vogue. The market players are launching cases according to consumer requirements. For
instance, in April 2022, OtterBox launched new cases for the iPad Air (5th generation). The cases were introduced as part
of the Symmetry Series 360 Elite.The cases were made of spring-inspired colors like orange and pink.
The market is being driven by a big drop in the average selling price of smartphones, which gives consumers more
options in the form of different smartphone models in different price ranges. Furthermore, due to the adoption of an
open-source operating system (OS) by mobile phone makers, competitors are reducing their prices to gain sales. With a
low selling price, more customers are being influenced to purchase a phone, eventually increasing the sale of protective
covers. Furthermore, online websites like Amazon, Flipkart, Yahoo, and many other shopping sites also have multiple
options for mobile cases, as well as discounts and offers on the products, which is why people are buying the cases at
cheap prices with good quality material.